Environics Research Group

Tony Coulson

Group Vice President, Corporate & Public Affairs

Tony has been with Environics since 2007 and has been involved with IRIS since 2009.

Environics Research Group

Tony leads a team of strategists, consultants, and researchers to help clients understand their stakeholder environments, manage reputations, and improve client and/or stakeholder satisfaction. Much of his work focuses on policy and communications including studies ranging from assessing public knowledge, attitudes and (reported) behaviors through to audience segmentation, message development, and communications testing.


Environics is one of Canada’s leading marketing and social survey research consultancies with a reputation for integrity, accuracy and insight. Co-founded in 1970 by Michael Adams, the firm has evolved into a multi-disciplined international research and consulting group headquartered in Toronto, Canada.

Environics offers its clients a broad array of research, consulting and communications services, from traditional public opinion polling and market research to advanced studies of human values and social change, in addition to consulting to aid our clients’ product design, marketing, communications and human resource strategies. Environics is a full-service research firm experienced in conducting telephone surveys, on-line surveys, personal in-home interviews, postal surveys, panel studies and focus groups.

Internationally, Environics’ clients include a number of the world’s largest consumer marketers. In Canada, most of the country’s governments, as well as leading firms in financial services, telecommunications, natural resources, print and broadcast media, and packaged goods industries, use Environics’ services.

Environics' consultants are specialists in all aspects of research design and analysis, and are well-known for their accuracy, project management and special interpretative expertise. They represent a wide range of disciplines, including statistics, psychology, sociology, political science, marketing, and advertising.



Boehringer Ingelheim


General Motors


Graceway Pharmaceuticals



Molson Coors Canada

Novo Nordisk

Phillips Healthcare

Procter and Gamble

RBC Royal Bank

Wyeth Pharmaceuticals