Managing Director of Marketeers Research
Sami Ghabrial is the Managing Director of Marketeers Research. He started his career with Xerox as he worked for 14 years in different Technical, Sales, & Marketing Management positions then moved to Pepsi Foods, as a Marketing Manager, for two years before founding Marketeers Research in 1994. Sami has BSc in Telecommunication and MBA degree.
Marketeers Research is a full service MR agency in Egypt and MEA, with specialization in Predictive MR models and Business Decision Tools for the Int’l markets.
Marketeers is specialized in Pharmaceutical, FMCG, B2B, Economics, ICT and automotive/ durables markets.
Some of Marketeers Models are Smart Value™ for brand performance management, Smart Launch™ for new products/ concepts development and performance forecast, Smart Shopper™ for trade and pricing decisions with other tools that support marketing management decisions.
Due to exceptional MR tools that Marketeers developed, clients like P&G, Unilever, Philip Morris Int’l, AstraZeneca, and others are using its research models regionally and globally.
Marketeers Research is a winner of Best Quantitative Research Project 2010 for Philip Morris Int’l for its Smart Value™
Marketeers have offices in Cairo, Egypt, Dubai, UAE and Pretoria, South Africa. Marketeers is a member of European Pharmaceutical Market Research Assoc. (EphMRA) and ESOMAR