IRIS Office Slovenia
Valicon d.o.o.
Kopitarjeva 2
1000 Ljubljana
Slovenia
Tel: +386 1 420 49 00
Fax: +386 1 420 49 60
Email: renata.rakusa@valicon.net
Website: http://www.valicon.net
Contact Information
Ms. Renata Rakuša
Company Information
Quantitative: field and telephone interviewing, online surveying (panel and non-panel surveys), central location
Qualitative: focus groups, in-depth interviews, mystery shopping studies (F2F, telephone, web), usability testing, laddering, desk-research
Specializations: ICT, Pharmaceutical, Retail, FMCG, branding, business analytics, communication.
Sectors of experience: Telecommunications, Pharmaceutical, Retail, FMCG, Media and Ad Agencies, Finance & Wealth Management, Tourism & Hospitality, Public Opinion Research, Automotive.
On-going surveys/programs: Product Group Monitor – PGM (www.pgmconsult.net) – is a strategic marketing tool which enables companies to monitor brand and category performance across south-west Balkans, National Readership Survey – NRB (www.nrb.info) is a media currency for print media in Slovenia, daily CATI omnibus (DCO), MOSS – measuring web site traffic and visitors (with Gemius – www.moss.si)
Additional information: Valicon is largest marketing consulting and research company in Slovenia, operating in SE Europe with a focus on countries of ex-Yugoslavia. Valicon specializes in small markets and client-tailored solutions. With marketing research based consulting Valicon helps companies set up marketing strategy (i.e. identifying opportunities, consumer insight in new markets, concept development and testing,…) and implement it (i.e. identifying trends, development and testing of marketing communications, satisfaction, loyalty and stakeholder management,...).
International Involvement: ESOMAR membership